Little Cow & Cookies is an irresistible mix of ice cream made with creamy organic milk from little Jersey cows and unique organic cookies from traditional European recipes. All swirled into a biodegradable tub.
The Jersey cows graze on the expansive pastures of the Organic Jersey Farm, where they enjoy deliciously tender grass and wild herbs. Delicious ice cream is made from the creamy milk of these cows. Everything local: the organic ice cream, the organic cookies and of course the beautiful packaging.
At the heart of the Little Cow & Cookies brand & packaging design, is the unique and colorful photography. We took cues from still life painting, where seemingly ordinary objects appear much more intense than usually. And even enhanced it further by having the ingredients balance on top of eachother in a display of magic realism. All this, of course, to represent the experience of eating the icecream. Organic and made from honest, quality ingredients, the pleasure when enjoying this icecream far exceeds what you could have fathomed based on its well rooted organic origins.
Speaking of which, did you know SNOW DONUTS specifically developed the beautifully shaped 100% compostable, plastic free cup? That’s made from fully circulair, renewable FSC wood? We didn’t think it deserved anything less.
As if signing a masterpiece, the hand scripted logo further underlines the craftsmanship that’s been happily poured into this. Enjoy!
Art Direction - Brand Communication - Brand Design - Corporate Design - Graphic Design - Naming - Packaging Design - Photography - Positioning - Strategy - Structural Packaging Design
Helmich van Herpt - Martijn Pabon - Jennifer Wiseman - Antonio Zugasti - Emiel Fabel
biologisch - Branding - Circulair - composteerbaar - Design - duurzaamheid - duurzame materialen - hergebruik - ijs - Little Cow & Cookies - ontwerp - plastic vrij - Recycling